One of the largest watch and jewelery shows in the world goes back to the Schweizer Mustermesse Basel (MUBA) “Sample Basel, Basel, Switzerland” originally held in 1917. Today, Basel Jewelry Fair has become a grand gathering of jewelry and watch industry. The total exhibition area is about160,000 square meters, more than 2,000 exhibitors each year, nearly 100,000 professional audiences and nearly 2,500 international media outlets.
2018 Basel International Jewelery & Watches Exhibition Hall Distribution Detailed
The annual Baselworld 2018 will be held at the Basel Exhibition Center from March 22 to March 27, 2018. Baselworld brings together the world’s most prestigious premium brands, budding design talent, and the best retailers and global media. Each year, Baselworld is selected by more than 2,000 brands from more than 40 countries, taking the well-designed multi-storey pavilion of 160,000 square meters as the main platform to showcase their ideas, innovations and latest products. At the same time, there will be 150,000 participants and 4,000 media representatives gathered here, L’conscience Artisan brand will also send exhibitors team to the first time the exhibition booth.
At present, the distribution of the exhibition hall brand has been announced. In fact, the distribution of the exhibition hall this year is not much different from that in the past. Hall 1 is Global Brands, Hall 2 is International Brands, Hall 3 is Related Branches ), Hall 4 is National Pavilions (mainly domestic brands), and Hall 5. So that everyone can get a general understanding of the distribution of each type of brand hall.
Split between Geneva and Zurich, URWERK is a byword for creative efficiency and efficient creativity, thanks to the blend of rigorous Swiss German watchmaking culture and Swiss French traditional watchmaking culture.
URWERK has assembled a highly talented team armed with a host of skills: concept, design, sketches, 2D drawings, 3D modeling, technical plans, manufacturing, micro-engineering, machining, assembling, watchmaking, finishing and decoration, prototyping, testing and adaptation, sales, marketing and communication.
All the team are united with the common goal of horological excellence.
Andreas Strehler is an independent watchmaker. He designs and constructs movements and also manufactures movements and components for other brands. Hence, Andreas Strehler is indeed an Engineer for the Brands and a Watchmaker for the Few.
Andreas Strehler designs and builds the watches bearing his name. Each watch is made as it would have been made a hundred years ago: The components of the movements are manufactured in-house, each component is meticulously finished and each watch is individually assembled by hand. On the other hand, Andreas Strehler designs his movements to the most stringent industry standards, using state of the art design and construction software. Further, each component is designed in such a way that an experienced watchmaker, given time and skill, will manage to rebuild it if necessary, using traditional watchmakers’ tools and materials.
The result is watches with the value and beauty of an age gone by but with the precision, reliability and longevity of a modern watch.
Philippe Dufour a pris ses aises sur le stand de Greubel Forsey lors du Salon international de la Haute Horlogerie 2013. Rien de fortuit à cela, c’est avec Robert Greubel et Stephen Forsey qu’il a initié l’an dernier le projet « Naissance d’une montre », visant à « sauvegarder, perpétuer et transmettre l’excellence du savoir-faire horloger pour les générations futures ». Concrètement, devant la perte du fameux « tour de main » indispensable à la mesure du temps de tradition, les trois hommes ont décidé de transmettre leurs expériences à un jeune horloger chargé de réaliser une mini-série de garde-temps à l’ancienne. En l’occurrence une montre-bracelet tourbillon, trois aiguilles à remontage manuel. Seule incartade permise, l’utilisation de logiciels pour la réalisation des plans techniques. Pour le reste, tout est produit sur des machines qu’utilisaient les précédentes générations d’horlogers et qui sont par ailleurs très familières à Philippe Dufour.